Autocar India joins Formula Bharat 2025 as an Exclusive Media Partner
2 min readFormula Bharat is proud to welcome Autocar India as an Exclusive Media Partner for the 2025 competition. This collaboration highlights the shared vision of promoting engineering talent and innovation in the Indian automotive and motorsport ecosystem.
About Autocar India:
The Brand
Since its first issue in September 1999, Autocar India has established itself as the country’s
most trusted automotive publication. Known for its high editorial standards and expansive
coverage, Autocar India has evolved from a monthly magazine into a multimedia powerhouse.
Today, its presence spans print, digital platforms, and a thriving YouTube channel with more
than 2 million subscribers. Autocar India’s content also features prominently in leading
newspapers like The Hindu and Mint, while its editorial team regularly appears on screen and at
various automotive events around the world.
The Audience
Autocar India caters to a diverse audience, offering pulse-racing features and reviews for hardcore enthusiasts, practical buyer advice for automotive shoppers, and accurate news and insights for casual readers and industry professionals. Its ability to address the varied needs of its readers has made it a household name among automotive enthusiasts in India.
The Background
Autocar India is published by Haymarket SAC Publishing (India) Pvt. Ltd., a joint venture between Haymarket and Sorabjee Automotive Communications. It is the Indian edition of Autocar, the world’s oldest car magazine, first published in 1895 by Haymarket Motoring Publications Ltd.
Autocar was first published in 1895, and refers to itself as “the world’s oldest car magazine”. Autocar also lays claim to the fact that they invented the road test in 1928 and the detailed and highly instrumented road test is something that is till date religiously followed in India too where beyond the first reviews Autocar India continues to put cars and bikes through a structured and instrumented road test and is the only publication to currently do so.
By partnering with Formula Bharat 2025, Autocar India continues its legacy of fostering young talent and driving innovation. This partnership promises to bring enhanced visibility to the competition, inspiring the next generation of automotive engineers and enthusiasts.